AI Insights · Timothy · October 2023
Top 5 Virtual Fitness Programs on iOS in Ireland Q3 2023
Discover the performance of the top 5 virtual fitness programs on iOS in Ireland during Q3 2023, including trends in downloads, revenue, and active users.
In the third quarter of 2023, the top 5 virtual fitness programs on iOS in Ireland showed varied performance across key metrics. Here’s a detailed look at their weekly downloads, revenue, and active user trends.
FLYEfit experienced significant growth in weekly downloads, starting with around 273 in late June and peaking at 9.8K in the week of July 31. This growth tapered off towards the end of September, settling at approximately 1.9K downloads.
Strava: Run, Bike, Hike maintained steady weekly revenue, with notable peaks such as $11.9K in mid-July and $13.6K in late July. Downloads hovered around the 1K mark, while active users remained relatively stable, fluctuating between 20K and 22K.
Fitbit: Health & Fitness saw a consistent weekly revenue trend, starting at $18.8K in late June and experiencing a notable dip to $5.5K in mid-September, before rising again to $8.5K by the end of the quarter. Downloads were modest, generally ranging between 500 and 800 weekly, while active users showed a slight decline from around 14.2K to 12.3K.
AllTrails: Hike, Bike & Run exhibited stable weekly revenue, peaking at $3.8K in late July but dropping significantly to $1.5K by the end of September. Downloads and active users followed a similar declining trend, with downloads decreasing from around 800 in early July to 376 by late September, and active users dropping from 1.5K to just over 1K.
Runna: Running Training Plans demonstrated a steady increase in weekly revenue, peaking at $4.3K in early September. Weekly downloads varied, with a peak of 772 in late August and a dip to 404 in mid-September. Active users showed growth, starting from 1K in late June and reaching nearly 2K by the end of September.
These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.